2. M&Ms from Mars
Sales Location: Woolworth’s, 7-Eleven; Seller: Mars, Incorporated
Initial Cost: $0.05–$0.10 for each bundle
Candy Mars M&Ms, with their rainbow of colors and guarantee that they “melt in your mouth, not in your hand,” have coated themselves into snack history. These little chocolate balls of happiness have become a movie theater staple and a portable, indulgent treat for the go.
YouTube/In16mm/Mars M&Ms
Imagine opening a bag of M&Ms and finding that each handful has a different combination of colors but still has the same delicious flavor. Mars M&Ms served as fun ambassadors, transforming everyday events into mini-festivals. They elevated sharing from caring to pleasurable by creating a colorful trip to chocolate ecstasy with every bite.
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