4. Subaru 360
Made in 1958
Projected Price: $20,000.*
In 1958, the Subaru 360 was the brand-new model produced by the firm. It weighed a pitiful 965 pounds, earning it the nickname “The Ladybug.” Because of its low cost and small size, it was somewhat successful in Japan at the time.
Subaru 360 on Pinterest (@crwcrw)
Images of a Sumo wrestler stepping outside were used to market the compact car, suggesting that there is plenty of space inside. Ultimately, this car was labeled “the worst-selling car in America” and performed poorly elsewhere, earning the nicknames “cheap and ugly.” Subaru has completely changed since this 360, and it is now well-known for both its safety and design.
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