9. Crest Toothbrush
Where to Buy It: Walmart, Safeway, Big Bear, Walgreens
Organization: Procter & Gamble
Initial Cost: $0.50–$0.75*
Due to its unique fresh flavor and catchy jingle, Gleem Toothpaste became one of the most popular brands of toothpaste in the 1960s. Users attest to Gleem’s ability to leave their mouths feeling “tingling fresh” after cleaning their teeth.
Toothpaste Gleem ©Hector/Alamy
The toothpaste’s clean, white tube with a straightforward blue and red logo made its packaging stand out. As alternative toothpaste brands appeared in the 1970s, Gleem’s popularity started to diminish. Gleem’s capacity to “destroy decay and odor-causing bacteria” with just one brushing per day was another topic of discussion.
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