3.100% (Not) Silk
Here’s another advice: look at the inside of a label stating 100% something to see what it says too. Apparently, even with regard to an item of apparel, whatever the package states is not necessarily the reality.
This person regretfully discovered this lesson the hard way when they opened the package only to find that their “silk” item was not really silk but rather 100% silk feeling. Not only is this misleading labelling strategy dishonest, but many countries find it perhaps unlawful. The statement “100% silk” on the outside packaging clearly expresses value and quality, which is subsequently totally undermined by the actual garment composition. Using consumers’ confidence and their readiness to pay a premium for natural fibres, this bait-and-switch strategy plays on It’s especially horrible since, although feeling similar, silk has unique qualities that synthetic substitutes cannot completely reproduce. From allergic reactions in sensitive people to incorrect clothing care resulting from misinterpretation of its genuine composition, this form of dishonesty can have far-reaching effects. It also begs more general issues regarding the integrity of the fashion business and the necessity of more strict application of labelling rules. Customers should be urged to closely review labels and notify consumer protection organisations of any variances.
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